Bring your brand to life…

When establishing a brand identity, it's crucial to use professional photos that match your brand's look. I captured vibrant, sincere headshots for Mayberry Homes, a respected home building firm in East Lansing recognized for top-notch service and creative ideas. My goal was to create happy, modern, real pictures that showcase their distinct brand.

Corporate Headshot Session for Mayberry Homes

It's rewarding to work closely with clients because I see their hard work and dedication to their brand. I also get a behind-the-scenes look at where they do their best work. For instance, Karen Schroeder, Vice President of Mayberry Homes LLC, is a hardworking woman dedicated to building high quality affordable homes for every budget. Her images were shot in her latest build and it was a delight to capture her amidst such beautiful surroundings as well as in the Mayberry Homes Design Center.

The Law of Rebranding…

Rebranding is common when you're growing and improving, helping you understand your goals and how to assist others. I help identify your audience, refine your message, and determine when a rebrand is necessary.

Lawyer David Mittleman's photos show both formal and natural shots that capture his real personality. My intention was to showcase his friendliness, sincerity, and gentle nature as a trustworthy lawyer.

Brand identity, who are you and what do you stand for?

I wanted to capture the honesty, dedication, and love within this family business that has shaped Lansing for over 50 years. During the photo shoot, I was impressed by how the owner, Mr. Eyde, deeply values and respects every member of his team, which I believe is the key to the success of the Sam Eyde brand. These photos were taken over time for a rebranding project. Along the way, I realized the importance of showcasing the Eyde corporate journey and incorporating their family heritage into the images, ensuring they are honored and valued for future generations.

Brand Strategy, remember why you started, showcase your strength’s…

I had a great time with Jeff & Matt and their team at Richards & Addy Wealth Management. Jeff presented a comfortable lounge for client meetings. They aimed for a welcoming vibe, designing a cozy office space that stands out. I emphasized the lounge in their photos to differentiate them from others. I aim to capture each business's uniqueness and strengths in my photography to celebrate their individuality.